The classroom
Seen more. Liked more.
Students liked frequent attendees more, even without a conversation.
Moreland & Beach, 1992Content and daily engagement that make you familiar.
You have the expertise. We turn it into posts, clips, and useful replies where your buyers spend time.
01The process
One 45-minute conversation each month. Your ideas, in your words.
We turn the interview, your calls, and your docs into posts and clips.
We publish and join buyer conversations daily. You approve everything first.
You write nothing.
02The output
Posts and clips, every month.
One interview. Your existing material.
Research through publishing, included. One package across your agreed founder and company profiles.
03The difference
Beyond your feed. Into the conversation.
Useful replies, where they are. Every day.
A problem you know how to solve.
A useful answer. A reason to check your profile.
04The effect
Repeated exposure can increase liking. Our approach: put useful ideas in front of your buyers, day after day.
The classroom
Seen more. Liked more.
Students liked frequent attendees more, even without a conversation.
Moreland & Beach, 1992In practice
Same expertise. Fresh angles.
We vary the format, venue, and angle to give buyers a reason to keep reading.
05The decision
The usual path
A GTM hire.
6 mo of ramp.
Instead Mere Exposure
Live in
week two.
06The fit
Technical B2B founders. Seed stage onward.
Expertise. No time to post.
Bring your point of view. We handle the writing.
A product buyers should know.
Consistent content and engagement, without building a team.