For B2B founders & companies
Your expertise. In their feed.
In their conversations. In their heads.
We turn what you know into posts, clips, and useful replies where your buyers already spend time.
45-minute monthly interview. You write nothing.
Plenty of free trials.
Almost nobody converts.
What would you look at first?
LinkedIn, X, Reddit. Wherever your buyers talk.
01The work, in context
Your buyers are already talking about problems you understand. We add something worth reading — with your name attached.
Engineering lead
Renewal day overwhelmed our webhook endpoint. More retries just made it worse.
Validate and queue the event before acknowledging it. Move billing work to a worker, with concurrency your database can handle.
Backend engineer
Same Stripe event, delivered twice. Our business logic ran twice too.
Track the event IDs you’ve processed. Make the business action idempotent too, so a retry doesn’t repeat the work.
SaaS developer
Our Stripe invoice event arrived before the subscription event. Is that normal?
Stripe doesn’t guarantee event order. Fetch missing objects from the API, and test your handler with deliveries deliberately shuffled.
Same expertise. Different places to be remembered.
A useful contribution gets you noticed. Showing up again gives buyers more reasons to recognize you — and trust what you know.
See what’s includedA useful post
A relevant reply
Another encounter
A familiar name
Useful contributions, repeated. That’s how you earn a place in someone’s mind.
02The process
A conversation with you. A month of content and engagement, handled by us.
One 45-minute interview a month. No preparation. We bring the questions.
Your interview, product demos, and examples become posts, clips, and useful replies.
We publish and join relevant buyer conversations, day after day.
Your interviews, product demos, public docs, and examples become posts in your voice, short video clips, and useful buyer replies. We handle research, writing, editing, and publishing. Review is optional.
Review before publishing, or let us handle it. You choose.
You write nothing.
03Included in the service
We write your content, publish it, and reply to potential buyers. You give us one 45-minute interview a month.
Your expertise, turned into posts for the channels we choose together.
Useful answers in relevant conversations, with your name attached.
The best moments from your interview, cut and captioned for your feed.
A record of your posts and replies, plus a monthly review of what’s working.
Channels and monthly volume agreed before we start.
See how you keep track04See the work
Your activity view shows what’s published, where we’ve replied, and what’s next. We keep it updated. You don’t have to manage it.
Why more retries won’t fix an overloaded worker
Delivery and processing are two different problems
How to handle webhooks arriving out of order
The detail your buyers keep missing
Links to the original posts and conversations.
A monthly review of the work and available engagement data.
05The accounts we manage
We can manage either, or both. For B2B founders and teams, from seed stage onward.
06Before you hire for content
A content hire builds your in-house team. We handle this specific job: content and daily engagement with your buyers.
$10,000/ month in salary
At a $120k annual salary, before benefits or equity.
One monthly fee.
Content, video, publishing, and daily buyer engagement.
07Fair questions
Here’s how we earn that.
You can. You’d still own the research, accuracy, editing, publishing, and daily engagement. With us, that’s our job. You bring the expertise. We handle the work.
We build from what you actually know: your interview, your product, your examples, and the questions your buyers ask. We check the details and ask when context is missing. If a reply doesn’t add anything useful, it doesn’t belong under your name.
A GTM hire has a broader job. We handle content and daily engagement with buyers. We can do that alongside your team or while you’re still building one.
Do it yourself if you can make time for it consistently. If it keeps slipping, we take it off your plate. The ideas are already there. Our job is to make sure they actually get out.
No. Review content before it goes out, or leave publishing to us. We agree on your voice, topics, and boundaries at the start. You choose how involved you want to be.
One 45-minute conversation a month. We work from your product demos, website, public docs, and examples you choose to share. You write nothing.
No. We find conversations that matter to your buyers and contribute something specific: an answer, an example, or a practical next step. Repeated exposure only helps if people are glad you showed up.
We work where your buyers spend time. LinkedIn, X, and Reddit are common starting points. We can adapt to other relevant platforms and communities. We agree on the channels and accounts with you.
Your activity view shows the posts and replies we’ve published, with links to the originals, plus what’s scheduled. Each month, we review the work and the engagement data available to us. You can check in without taking over.
We aim to have your first content live in week two, after the interview and setup. You can cancel any month.
Three design partner spots
20 minutes to see if we’re a fit.
Cancel any month.